Instagram has started to test a new function that hides the number of 'likes' generated by each publication from other users . Only the author will be able to know how many 'likes' they have received.
“We want your friends to focus on the photos and videos you share, not on how many likes they get. You will still be able to see your own likes by clicking on the list of people who have given 'likes', but your friends will not be able to see how many likes the publication has obtained ", as explained by Instagram on its official Twitter
"We are looking forward to learning more about how this change can benefit everyone's experience on Instagram . "
Currently, this experiment is being carried out, as reported by Instagram, in seven countries: Canada, Australia, Brazil, Ireland, Italy, Japan and New Zealand.
The social network, owned by Facebook since 2012 , has added that hiding the number of 'likes' seeks to reduce the pressure on users . According to a report by the Royal Society for Public Health, Instagram is the worst social network for young people's mental health , and is also the most used network (with 41% of users under the age of 15). 24 years).
"We want Instagram to be a place of personal expression where people feel comfortable," Mia Garlick, the director of Facebook Australia and New Zealand, said in a statement. "We hope this decision takes pressure off of how many likes are going to be received so that people can focus on sharing the things they want."
We will have to wait to find out about this new measure in our country but, if the experiment is successful, it will probably end up being available to all countries in the world.
